Erickson Tribune

Wind Crest

UPDATED: Monday, July 09, 2007

Wind Crest comes to life

Posted on Monday, July 09, 2007
 

By Laurie Whittier
THE ERICKSON TRIBUNE

Less than an hour before Wind Crest’s grand opening was to begin on June 19, Beth Lyddon sat in the Town Center Spa Salon having her hair done for the occasion.

Chatting openly with her stylist—as most salon-goers do—she said she’d looked at several retirement communities before finding Wind Crest. “They all seemed like places to go to die,” she said.

“I chose Wind Crest because it was a place to go to live.” Lyddon was among more than 600 incoming community members, family members, honored guests, and staff who turned out in record numbers for the official launch of Erickson’s first Colorado community.

Later in his speech, founder and CEO John Erickson would reveal that due to the incredible success of the community, this grand opening—the 17th in his company’s history—drew the largest number of incoming residents ever.

Reality unfolds
As lines of shuttle buses delivered groups of Wind Crest community members from the parking lots, emotions bubbled to the surface. Mothers squeezed adult children’s hands. Staff greeted incoming residents with heartfelt embraces. New residents gazed at the clubhouse and wiped tears from their eyes. The journey was complete.

For Betty Scheirman, seeing one employee in particular nearly brought her to tears. Kelly Standiford was Wind Crest’s very first employee. She was the first person to welcome the Scheirmans and make them feel right at home.

“I stepped off the bus and saw Kelly’s smiling face, and it was very emotional,” she said. “She always has a big hug and kiss for us every time she sees us.” Husband George continued: “It’s like we’ve known her for a hundred years. Everyone here has been just wonderful; Jason, Molly, Craig—everyone.”

For many incoming community members, this was the first time they had  stepped foot on the grounds since selecting their floor plans on paper. And one comment could be overheard again and again—“It’s so much better than I ever expected.”


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The big moment
Inside a spacious, vaulted tent comfortably cooled to beat the 90-degree heat—and equipped with jumbo TV screens—a bluegrass band played in the background as new neighbors connected and staff members  congratulated each other on a job well done.

Speech highlights included empowering comments from Wind Crest Executive Director Craig Erickson, who credited “pioneer residents” for making Wind  Crest an extraordinary success. “Thank you for taking the time to research and for your trust in this great concept,” he said.

He also recognized the land’s previous owners—Johnny and Katie Bowen. “We appreciate you being  particular about who you wanted here in the place you called home for so many years,” he said. The Bowens raised four children at the Flyin’ B cattle ranch, which belonged to Johnny’s father before him.

True believers

Ed and Pat Welbourn from Eagle’s Trace in Houston predicted a bright future for those that are moving in to Wind Crest and reaffirmed the amenities and worry-free lifestyle that awaited them— from the on-site medical center, fitness center, and marketplace to the wonderful restaurants.

“Thank you, John Erickson, for creating this wonderful concept,” said Pat Welbourn. “We love it.”

A leader speaks
When John Erickson took the podium, he spoke of teamwork, the future, and creating a labor of love. Erickson likened the process of building a community to childbirth—the act of creating something without knowing for certain how it’s going to turn out. “The miracle happens when those buildings come alive with people and staff who work together to make life better,” he said.

Erickson and his wife Nancy have four children— all of whom now work for their father’s company in some capacity. Erickson has complete confidence in son Craig, who began working for Erickson in construction. “You’ve got a good leader, and that’s not just as a proud father,” he said. “I’ve seen him work over the years, and I think you’re going to be fine.”

Continued commitment
In response to the growing number of older Americans, Erickson promised an ongoing commitment to creating valuable services and programs in the future to make the best of what he called “the freedom years.”

“With four children, 17 communities, and ten more contracts in the hopper, this is going to go on for a long time,” Erickson said.

One special guest
As more than 600 guests made their way to the clubhouse to enjoy an endless array of hors d’oeuvres, and desserts, Clarence Burton stayed behind to chat. Burton, who assisted with the ribbon cutting, was Wind Crest’s first official resident. Burton fought back the emotion as he described how he felt while driving to Wind Crest June 6 (the day he moved in) from his east Denver home where he lived for 56 years. “I said to myself, ‘I’m going home.’ It was just a wonderful, wonderful feeling.”

 



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